Branding News: Daiwa updates and aligns global research branding



For more details, please contact:

Caroline Klein, Communication & Marketing
Daiwa Capital Markets Europe Limited
5 King William Street, London, EC4N 7AX

+44 (0)20 7597 8101

 

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1 April 2011

Daiwa Capital Markets (Daiwa), the investment banking arm of leading Japanese brokerage Daiwa Securities Group, is pleased to announce that it has upgraded the “look and feel” of its award winning equity research. 

The development, which follows consultation with a number of clients, means that the firm’s research products are now even more user-friendly. Importantly, and for the first time, all Daiwa research now has a globally aligned design, reflecting the increasingly global nature of Daiwa’s business. 

The research has also been updated to mirror the design behind the firm’s corporate “Centred on Asia. Serving the World” advertising campaign. This global marketing plan has seen the firm advertise extensively everywhere from Japan to Hong Kong, London and New York in a range of leading titles such as The FT, The Wall Street Journal, The Economist and specialist titles including Thomson Reuters IFR, Euroweek, Finance Asia and The Trade Asia

Last year Daiwa announced plans for impressive investment in its pan-Asian expansion, hiring across asset classes and strengthening its global research team. As the firm moves from becoming one focused on Japan, to an investment bank dedicated to offering a wide variety of pan Asian services for its clients, its global branding naturally evolves. 

Daiwa’s research is consistently ranked #1 for Japan in the highly regarded Institutional Investor rankings. Research coverage includes: 

Automobiles & Components
Financials
Conglomerate
Construction/Real Estate
Consumer Durables & Apparel
Electronics
Energy
Foods/Beverage/Tobacco
Small Cap Companies
Hotels/Restaurant/Leisure
Household/Personal Products
Materials
Media
Pharmaceuticals/ Healthcare
Retailing
Software
Telecom Services
Trading/Commercial Services
Transportation
Utilities 
 

Note to editors:

Daiwa Capital Markets (www.daiwacm.com/uk)  is the wholly-owned investment banking arm of Daiwa Securities Group. The award winning firm has more than 4,000 employees worldwide and provides integrated financial services including brokerage, derivatives, capital raising, IPOs, M&A and other creative financial solutions to clients through a network of more than 20 offices across Asia, the Middle East, Europe, North America. Corporate finance and M&A advisory services are provided in Europe through DC Advisory Partners (www.dcadvisorypartners.com), a wholly owned subsidiary of Daiwa Capital Markets Europe Limited.

Daiwa Securities Group (www.daiwa-grp.jp/english)  is one of the largest brokerage and banking groups in Japan and employs approximately 16,000 professionals worldwide providing comprehensive financial services, including retail brokerage, investment banking and asset management. Daiwa Securities Group has been in continuous operation in the financial services industry since 1902.